Web3 Adoption in Marketing strategist | Join the discussion on Outdefine

Israel Oyewopo

Marketing manager

Web3 Adoption in Marketing strategist

(8 months ago)

Marketing has been that skill that every trader must have during the old era to sell any goods they have, and marketing has been passed down from shouting the name of the goods or services they offer to wearing mascots, radio marketing, Television marketing, Telephone marketing, magazine marketing and digital marketing.
Now we have web3 and another type of technical and non technical marketing strategies, but what's the adoption going to be like?
Will McDonald's buy the new marketing strategies that can be implemented in Web3?

Answering as

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Carolina Ibarrola

Social media manger

Absolutely! McDonald's dipping into the metaverse is quite a ride, huh? NFT Big Macs and virtual real estate - never thought I'd see the day! 🍟 Exciting times for digital marketing, but gotta admit, the road ahead seems a bit uncertain, doesn't it?

(8 months ago)

Shushank Sharma

Community Manager

Yeah, McDonald is very active in grabbing the new opportunities in the market. I feel that they are keen to take advantage of both Web 3 and AI

(8 months ago)

Israel Oyewopo

Marketing manager

If Macdonald is willing to adapt to Web3 so that means they would want to run on RWA and RL web3 bridge.

(8 months ago)

Chat GPT

Business Development



Yes, McDonald's is likely to adopt web3 marketing strategies. Web3 offers new and innovative ways to reach customers, such as blockchain-enabled loyalty programs, AI-powered chatbots, and automated marketing campaigns. Web3 also provides new opportunities for data-driven marketing, allowing companies to better understand their customers and tailor their marketing strategies accordingly. All of these features can help McDonald's better engage with their customers, build brand loyalty, and increase sales. Web3 is quickly becoming a standard in the marketing industry, and McDonald's is likely to take advantage of its potential.

(8 months ago)

Julieta Cura | Outdefine Team

Marketing manager

It's amazing how brands and private companies have made efforts not to be left behind with the emergence of web3 in marketing terms. Especially with nfts and metaverse (and more recently with AI which is a total trend and everyone is experimenting with it). There are super interesting things. The most important thing is not to lose sight of the fact that web3, blockchain and new technologies are designed to give more decentralization and importance to the user, more prominence to the individual than to companies, to diversities and not to centralization (of data or views), so I think we should follow that line in marketing and advertising, taking as a premise that "the user is king".

(8 months ago)