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Adel Malas

Account Executive

Curitiba, PR, Brasil
Contact 41985257605 (Mobile) adelmalas@yahoo.com.br www.linkedin.com/in/adelmalas (LinkedIn) Top Skills Leadership Business Strategy Sales Presentations Languages English (Native or Bilingual) Spanish (Professional Working) French (Native or Bilingual) Portuguese (Native or Bilingual) Certifications SEO Foundations Negociação e Influência SEO: Link Building Google Analytics Essential Training Introduction to Attribution and Mix Modeling Honors-Awards Accounting Honor Adel Malas VP of Sales @ Criminal Helpline | Sales Specialist Curitiba, Paraná, Brazil Summary With over 14 years of experience in finance and commercial areas, I am a highly skilled Sales Manager at Simetrik, a leading financial services company that provides automation and reconciliation solutions for accounting and controlling processes, as well as payment gateway and payment methods integration. I have an MBA in Finance and Controlling, an MBA in Marketing, and an Accounting diploma with honors. In my current role, I am responsible for managing sales operations, developing new business opportunities, and ensuring customer satisfaction and retention. I have successfully reduced costs, implemented best accounting practices, and increased sales revenue while using various ERP systems like SAP, TOTVS, Microsiga, Navision, and Hyperion. I am analytical, strategic, and results-driven, and I thrive in challenging sales scenarios. My goal is to help clients optimize their financial performance and efficiency with Simetrik's innovative solutions. Additionally, I serve as the VP of Sales at Criminal Helpline, a startup specializing in inbound marketing for attorneys in the US, driving qualified client acquisition.


Channel Key Account Manager


Full time contract11/2021 - 6/2022
  1. Remote Inside Sales (Hunter & Closer) - Upselling - Pipeline Management- Spin Selling - Channel Account Executive: Managed partnerships, jointstrategies, and boosted sales through training and support for channelpartners. Represented the company at events and drove revenue growth.
Account Executive /BDR


Full time contract4/2021 - 11/2021
  1. Remote Inside Sales Account Executive - Upselling - Pipeline Management -Spin Selling - Sales Enablement - Thriving in Challenge Sales scenarios.
Sales manager


Full time contract6/2022 - 7/2023
  1. Sales Manager @ Simetrik | Financial Services | Automation | Reconciliation Process | Accounting | Controlling | Payments Gateway | Payment Methods.
International Senior Account Executive


Full time contract11/2018 - 9/2020
  1. International Account Executive - Sales and Engineering Support for LawEnforcement Equipment - Contract Creation and Negotiation - CommercialViability Elaboration - Innovation Process - Inside Sales - Spin Selling - ChurnReduction - ISO 9001 - International Customer and Partner Negotiation(English and Spanish) - International Market Development - Participationin International Fairs - Relationship with International Company Offices -Support for Internal Clients' Sales Requests - Budget vs. Forecast Analysis -Foreign Exchange Management for International Travel - Adherence to ISOProcedures - Customer Quality Assessment - Due Diligence in Customer andPartner Relationships - Active Participation in Company Innovation.
Branch Controller / Sales Manager


Full time contract11/2014 - 11/2018
  1. Branch Controller - Leadership of Multiple Departments (HR, Logistics, Sales,Services, Production, Finance) - Financial Controls Implementation - CashFlow Management (Accounts Receivable and Payable) - Monthly ResultsClosing - Coordination with Outsourced Accounting - Adaptation to EU GAAP -Monthly Report Presentation (Forecast, Budget, Cash Flow) - Cost ReductionStrategies - Productivity Enhancement - CRM/ERP Implementation for KPIManagement and Commercial Workflow - Project Sales Spreadsheet Creationfor Sales Conversion and Growth - Customer and Supplier Negotiations (CashFlow Management).
Finance Controller


Full time contract9/2013 - 11/2014
  1. Financial Controller - Leadership of Multi-Department Team (HR, Services,Finance, Tax, Purchasing, Quality) - Financial and Commercial ControlsImplementation - Cash Flow Management and Default Rate Reductionthrough Customer and Supplier Relationships - Monthly Results Closingwith Outsourced Accounting Support - Adherence to US GAAP AccountingStandards - High-Performance Team Training for Departmental and Company-wide Improvement - Professionalization of the Company after Acquisition by anAmerican Group.
Finance Controller

Druck Chemie

Full time contract6/2012 - 11/2013
  1. Financial Controller - Leadership of Multi-Department Team (HR, Accounting,Tax, Treasury, Purchasing, Sales, Logistics) - Inventory Control for ImportedChemicals from Germany - Coordination of Import Processes - Implementationof Inventory and Production Consumption Calculations - Sales Strategiesfor Profit Margin Enhancement - Controls for Productivity Improvement and Cost Reduction - Establishment of Controlling Department - LogisticsControl System Implementation for Route Optimization - Annual BudgetCreation and Presentation to Headquarters - Monthly Performance ReportPreparation and Presentation - ISO 14,001 Implementation - Project Designand Implementation for New Branch Opening in Rio de Janeiro.
Finance Controller


Full time contract6/2010 - 6/2012
  1. Financial Controller - Led HR, Accounting, Tax, Treasury, Purchasing,Sales, and Logistics teams. Managed inventory for imported chemicals fromGermany. Implemented sales strategies for increased profit margin. Improvedproductivity, reduced costs, and established a controlling department.Optimized logistics with route control system. Presented budgets and monthlyperformance reports to German headquarters. Implemented ISO 14,001. Ledsuccessful new branch opening in Rio de Janeiro.
Project Manager / CSM


Full time contract12/2003 - 5/2008
  1. Support to all IBM America (Including Canada, USA, Mexico, Brasil, Argentina,etc) to the program that generates Financial Results Forms called EoD (Edgeon Demand) through Hyperion BRIO from SAP data (Including ABC cost);
  2. As a CRM for IBM Canada, I provided comprehensive support as the QuebecCustomer Manager. My role encompassed senior order entry, logistics,
  3. and after-sales service for Software, Servers, and equipment. I effectivelymanaged relationships with prominent clients, including major banks




Bachelor's DegreeClass of 2002


Master's DegreeClass of 2012


Bachelor's DegreeClass of 2011


Master's DegreeClass of 2004


Problem-solvingUnsupervised LearningCommunicationCollaborationNegotiationSales forecastingSalesStrategic planningWorking with dataSales Experience


Director-level8+ years

Hourly rate


Open to


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