Blockchain and digital marketing system
How can blockchain solution improve digital marketing? By Leveraging the power of blockchain immutability. Data stored on the blockchain are immutable and almost hard to change when set. Digital marketers can use this by creating reward tokens for its consumers. Users can be rewarded with tokens for engaging digital Ads, and a metric system calculating the reward per engagement, can be established which would be used in rewarding users whenever they engaged an Ads. This incentives which cannot be taken away or stolen due to blockchain immutability would increase users engagement and overall the general digital marketing system. What's your take?